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Adoption of Islamic Banking Products and Services in Nigeria : An Application of Diffusion of Innovation Theory

Authors(4) :-Sani Yahaya, Ibrahim Abdul Hamid, Ahmad Fauzi Bin Idris, Yusuf Haji-Othman

This study presents a pilot result of the research study that employed the used of diffusion of innovation theory to unveil the influence of the perceived attribute of innovation that comprised relative advantage, compatibility, complexity and perceived risk alongside with awareness and customers involvement on the adoption of Islamic banking in Nigeria. The sample of 100 questionnaires was administered to the customers of Jaiz Bank Plc., and 94 out of them were retrieved and used for the analysis. The result indicates a good internal consistency reliability of the measurement. Convergent and discriminant validity were also established. Overall, the result provided an indication of reliability and validity of the measure which provided a clear guide for the full-fledge study
Sani Yahaya, Ibrahim Abdul Hamid, Ahmad Fauzi Bin Idris, Yusuf Haji-Othman
Adoption, Islamic banking, Customers, Diffusion of Innovation theory, Pilot study
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Publication Details
  Published in : Volume 2 | Issue 3 | May-June 2016
  Date of Publication : 2017-12-31
License:  This work is licensed under a Creative Commons Attribution 4.0 International License.
Page(s) : 264-273
Manuscript Number : IJSRST162378
Publisher : Technoscience Academy
PRINT ISSN : 2395-6011
ONLINE ISSN : 2395-602X
Cite This Article :
Sani Yahaya, Ibrahim Abdul Hamid, Ahmad Fauzi Bin Idris, Yusuf Haji-Othman, "Adoption of Islamic Banking Products and Services in Nigeria : An Application of Diffusion of Innovation Theory", International Journal of Scientific Research in Science and Technology(IJSRST), Print ISSN : 2395-6011, Online ISSN : 2395-602X, Volume 2, Issue 3, pp.264-273, May-June-2016
URL : http://ijsrst.com/IJSRST162378