The Digital Communication and Media Empowerment Framework : A Pathway for Youth Economic and Social Inclusion

Authors

  • Olatunji Oke  Independent Researcher, Ohio, USA
  • Olanrewaju Awoyemi  Launchforth Group Of Schools, Matogun, Lagos, Nigeria
  • Fadeke Adeola Atobatele  Independent Researcher, Nigeria

Keywords:

Digital Communication, Youth Empowerment, Economic Inclusion, Social Media Engagement, Digital Literacy, Policy and Digital Access

Abstract

The rapid advancement of digital communication and media has transformed the socio-economic landscape, offering unprecedented opportunities for youth empowerment. However, disparities in access, digital literacy, and policy support continue to hinder the full inclusion of young individuals in the digital economy. This paper presents the Digital Communication and Media Empowerment Framework, a structured approach to fostering youth economic and social inclusion through digital tools and platforms. The framework is built on four core components: digital literacy, media access, content creation, and policy support. These elements ensure that youth are not only passive consumers of digital content but also active participants in shaping the digital economy and driving social change. The study examines theoretical foundations in digital communication and youth empowerment, highlighting the intersection of participatory communication models and economic inclusion theories. It also analyzes current trends in digital media, focusing on how young individuals engage with digital platforms for education, entrepreneurship, and civic activism. The opportunities presented by digital technologies, such as online learning, freelancing, and digital networking, are contrasted with challenges such as digital literacy gaps, economic barriers, and cybersecurity risks. To address these challenges, the framework proposes targeted mechanisms for social and economic inclusion, including skill-building programs, digital entrepreneurship initiatives, and policy interventions. Case studies from global initiatives, such as Ajira Digital in Kenya, She Means Business by Facebook, and India’s Digital Literacy Mission, illustrate the effectiveness of structured digital empowerment strategies. The findings emphasize that while digital communication holds transformative potential, comprehensive policies, educational reforms, and financial support are essential to ensuring equitable access and sustainable youth inclusion. The paper concludes by offering policy and practice recommendations, advocating for digital infrastructure expansion, national digital literacy programs, and financial incentives for youth-led digital enterprises. Future research should explore the impact of emerging technologies, such as artificial intelligence and blockchain, on youth empowerment. By implementing the proposed framework, societies can harness the power of digital communication to create inclusive economic opportunities and strengthen youth participation in governance, entrepreneurship, and innovation.

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International Journal of Scientific Research in Science and Technology

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2023-07-30

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Volume 10, Issue 4, July-August-2023

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Research Articles

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[1]
Olatunji Oke, Olanrewaju Awoyemi, Fadeke Adeola Atobatele "The Digital Communication and Media Empowerment Framework : A Pathway for Youth Economic and Social Inclusion" International Journal of Scientific Research in Science and Technology(IJSRST), Online ISSN : 2395-602X, Print ISSN : 2395-6011,Volume 10, Issue 4, pp.752-772, July-August-2023.